novelweb Chapter 638 Piracy also depends on advertisements
Chapter 638 Piracy also depends on advertisements
Li Weidong has already obtained the original film source of Meteor Garden. Compared with those episodes recorded directly from TV, the original film source has a clearer picture and clearer sound. There is no station logo, and there are no TV station advertisements.
How can we do without advertisements! Li Weidong shook his head in dissatisfaction, and ordered: Old Zhong, add our advertisements to it, and add one paragraph every ten minutes. I guess we can add six or seven paragraphs of advertisements!
The length of an episode of a Taiwanese drama is about 70 minutes, and the longer one can reach 90 minutes, which is one and a half hours. When it was broadcast on the TV station, with commercials included, it took about two hours.
According to the normal work and rest time, during the prime time at night, after watching an episode of TV series, it is almost time to rest.
However, mainland TV series are not that long, so when Taiwanese TV series are introduced to the mainland, some cuts and edits will be made to shorten the time of each episode and increase the number of episodes.
For example, Destiny, which has a ceiling in the ratings of Taiwanese idol dramas, has 24 episodes in the Taiwan version, 39 episodes in the mainland version, and 44 episodes in the Hong Kong TVB version. The duration of each episode of the mainland version is actually similar to that of the Hong Kong TVB version, but due to deletions, the number of episodes is less.
The original version of Meteor Garden was 20 episodes. When the TV station introduced it to the mainland, it deleted 300 minutes, which is equivalent to deleting 15 minutes from one episode, but in the end it was still close to 30 episodes in the radio and television filing. But it was banned after 6 episodes. .
The original version of Meteor Garden is a TV series with an episode of more than 60 minutes. Six or seven segments of commercials are more than enough. As long as the length of the commercials is controlled, not only will the audience not be lost, but it will give the audience time to linger.
The reason why Li Weidong spent money to buy the original film source of Meteor Garden was to insert advertisements for Puppy Electric in it.
Meteor Garden became popular in mainland China not because it was broadcast on TV stations, but because of pirated VCDs.
At first, Meteor Garden was only introduced by a certain local station, and it was not the channel of the star, but the economic channel of the local station. As a result, the ratings exploded naturally, so other provincial and municipal TV stations also began to follow up.
The non-star channels are only aimed at local audiences and have little influence after all, so Meteor Garden at that time was only spread by word of mouth.
It wasn't until a star channel introduced this TV series that it aired six episodes before it was banned by radio and television.
Since it couldn't be seen on TV, the VCD of Meteor Garden naturally became popular.
At that time, the VCD of the original Meteor Garden was 19 discs, and it cost 200 yuan. The average price of ten yuan a piece is not too expensive when it comes to genuine vcds.
But the pirated version is cheaper, a vcd only costs 5 yuan, and the retail price of a set of pirated Meteor Garden is just over 100 yuan.
In addition, there are so-called compressed discs, that is, many episodes are compressed into one long VCD disc, which can be bought for thirty or forty yuan.
Pirated vcd discs are cheaper and sell more, especially those 30-year-old compact discs, which are often sold out.
The young people born in the 1980s in mainland China were the first to come into contact with the TV series Meteor Garden, basically through pirated VCDs.
Since pirated VCD discs are the main channel of dissemination of Meteor Garden, Li Weidong simply thought of a way to add an advertisement for Puppy Electric Appliances to the pirated VCD of Meteor Garden. The publicity effect may be even better than TV advertisements.
It is undeniable that at the beginning of the 21st century, although the production of pirated VCDs is not well-known, it is indeed a huge industrial chain.
Many pirated VCDs have already been industrialized. They are no longer small workshops with dozens of recorders, but use production lines to make pirated copies. The quality of the pirated VCDs produced is already comparable to the genuine ones.
Moreover, the outer packaging of pirated VCD discs is also made the same as the genuine ones, and the materials and printing are all made by regular companies.
Except that the price is cheaper, there is almost no difference with the genuine vcd.
In fact, in terms of cost, the pirated VCD discs produced on the production line are almost the same as the genuine ones, the difference is a copyright fee. However, because of this copyright fee, the price of the genuine VCD disc is two to five times that of the pirated one. .
At that time, there were many companies producing pirated VCD discs in the Pearl River Delta region.
One reason is that the economy in the Pearl River Delta region is relatively open, and the second reason is that the transportation there is convenient, and the products are transported to all parts of the country. The third reason is that it is relatively close to Hong Kong Island, so it is easy to get film sources.
After all, Hong Kong Island in the 1980s and 1990s was the bellwether of the Asian entertainment industry, and Hong Kong movies were also the most popular movies in Asia. Therefore, those who make pirated VCDs like to pirate Hong Kong movies because they are easier to sell.
Shen Dafu is relatively well-known among those who make pirated VCDs in the Pearl River Delta region.
As early as many years ago, Shen Dafu began to make pirated tapes. In recent years, he found that making pirated VCD discs was very profitable, so he started to make pirated VCDs again. Now Shen Dafu has two sets of VCD production lines, and the scale is among the best in this industry.
Of course, although Shen Dafu's main business is to make pirated VCDs, he also takes on other businesses. Anyway, he has two production lines, so he can't be idle.
For example, many books at that time would be accompanied by a VCD disc; for some products, such as health care equipment, audio equipment, high-end home appliances, etc., a VCD disc would also be given to customers, which is not only an instruction manual, but also can play a role in publicity Effect.
These are not official publications, so Shen Dafu, who makes pirated VCD discs, will be hired to make them.
For Shen Dafu, although taking these jobs is not as profitable as doing pirated VCDs, it is a serious and legal business, which is more at ease.
Therefore, Shen Dafu also has business dealings with some publishers or advertising companies, and also gives gifts during the festivals, these are Shen Dafu's God of Wealth.
Today, Shen Dafu participated in another dinner party, and the dinner party was full of people from the advertising company.
It was also at this dinner that Zhong Yemao was arranged by the stars to be the guest of honor.
Zhong Yemao's identity is quite special. Although he is an advertising planner and an advertising person, he is Party A for major advertising companies!
Zhong Yemao is responsible for the advertising of the entire Puppy Group. Puppy Electric spends a lot of money on advertising every year, and Puppy Health's health products almost rely on smashing advertisements to maintain sales.
The planning of these advertisements all came from Zhong Yemao, but for the specific implementation, they had to use advertising companies. So for the advertising company, Zhong Yemao is the big sponsor.
The Puppy Group's huge annual advertising expenditure is a big piece of fat, so the advertising company naturally has to kneel and lick Zhong Yemao.
Shen Dafu wants to kneel and lick the advertising company, and the advertising company wants to kneel and lick Zhong Yemao, so Shen Dafu naturally has to find a way to get along with Zhong Yemao.
Mr. Zhong, I offer you a toast! Shen Dafu managed to find an opportunity to toast Zhong Yemao.
Old Shen, I heard that you have recently started a production line for VCD discs. It seems that you have made a lot of money this year! Zhong Yemao said with a smile.
It's all bosses enjoying the meal. Shen Dafu said modestly.
I don't think so! Zhong Yemao lowered his voice, and continued; VCD players have become popular in the past two years, and your pirated VCD sales will definitely increase several times!
I'm also a small-time brawler! Shen Dafu said hastily.
It is not a secret in the industry that Shen Dafu pirated VCDs, so Shen Dafu did not hide it.
Shen Dafu went on to say: Mr. Zhong, your Puppy Electric puts out so many advertisements every year, is there any business you can take care of me?
I really have a business here that is very suitable for you. Zhong Yemao continued; Recently there is a TV series that is very popular in the other side, Japan and Southeast Asia. I have a source here. Are you interested in doing it?
Where is the TV series from? If it's a Japanese TV series or a Korean TV series, we Chinese can't understand it. It needs subtitles to sell well. Even if it's a Hong Kong TV series, it's best to have a Mandarin version, otherwise it's out of the Pearl River Delta. It won't be sold anymore. Shen Dafu said.
It's a Taiwanese drama. Zhong Yemao said.
There is no language barrier in Taiwanese dramas. Shen Dafu nodded.
And what I gave you is the original source, the clarity and sound are much better than those recorded on TV. Zhong Yemao said.
Original film source, that's great! I don't know what TV series it is? Shen Dafu asked.
Meteor Garden, have you heard of it? Zhong Yemao said.
Shen Dafu shook his head: In terms of TV dramas, I'm mainly doing Hong Kong dramas recently, after all, there are a lot of people watching Hong Kong dramas. Occasionally, I will also do Japanese dramas, mainly to sell to Hong Kong Island. Our mainland audiences are very fond of Japanese dramas. Not too interested. As for Taiwanese dramas, there haven’t been any outstanding works in recent years, so I haven’t paid attention to them.”
Zhong Yemao smiled slightly and said, Old Shen, the Meteor Garden I'm talking about is different. It will definitely become a big hit. If you make the VCD of this TV series, I guarantee you will make a lot of money! If you lose money, forget it. I am Zhong Yemao!
Even if I lost money, I wouldn't be able to ask you for it! Shen Dafu thought to himself, but with an apologetic smile on his face, he thanked Zhong Yemao gratefully.
After the dinner, Zhong Yemao really sent over the source of Meteor Garden.
People of Shen Dafu's age have no interest in idol dramas like Meteor Garden. He prefers martial arts movies like Jackie Chan and Jet Li, or Chow Yun-fat's gunfight movies. If it doesn't work, Lin Zhengying's zombie movies can also make do .
In Hong Kong dramas at that time, cops and gangsters were popular, and Popular Garden was really not to Shen Dafu's liking, so Shen Dafu didn't even bother to watch the source of the film Zhong Yemao sent.
But since it was a free gift, Shen Dafu decided to inquire about the reputation of Meteor Garden.
People who make pirated VCDs are known to people from all over the world. Even in Japan, where copyright protection is very strict, there are still people who sell pirated VCDs, let alone other parts of Asia.
In the end, I didn’t know if I didn’t inquire, but I was really shocked when I inquired. This Meteor Garden was so popular in other parts of East Asia that all major TV stations rushed to broadcast it.
After hearing the news, Shen Dafu immediately arranged for the factory to produce pirated CDs of Meteor Garden!
The technician pointed to the computer and said in Cantonese, Boss, each episode of this TV series is relatively long, about 80 minutes long, and one episode of the TV series is almost as fast as the movie!
This technician was specially invited by Shen Dafu from Hong Kong Island, so he likes to use the title Boss.
The length of each episode of Hong Kong TV series is about the same as that of mainland TV series. Each episode is about 40 minutes. For Taiwanese dramas, each episode is more than 60 to 70 minutes. The Meteor Garden given by Zhong Yemao is far away, and it is an advertisement for Puppy Electric. , so the length of each episode reached eighty minutes.
At that time, Hong Kong Island also produced a lot of shoddy movies, which were only 70 to 80 minutes long, so this episode of Meteor Garden is really worth the length of a movie.
Is each episode 80 minutes long? Shen Dafu *Zhu frowned, and then said, Maybe it's because each episode of a Taiwanese drama is relatively long! We used to make Japanese dramas, and each episode lasted an hour! As long as If a VCD disc can hold it, there is no problem.
Shen Dafu's production efficiency is still very high, and those who do pirated VCDs in this profession have long established their own sales channels, so it didn't take long before those domestic street stalls selling pirated VCDs and small roadside shops that rented out VCDs Here, a pirated VCD disc of Meteor Garden appeared.
The young Zhao Xiaomei was an insurance salesman. At that time, the general public was not aware of the insurance routines, so the insurance at that time was relatively easy to sell.
For example, how much is paid in a year, how many years have been paid in a row, and the money can be returned after a certain age, the sales volume is very high.
Many wealthy families are keen to buy this type of insurance for their underage children. They think this is a guarantee for their children's future. Even if they die in the future, their children can always receive money from the insurance company. Will not be starved to death.
But those who bought the insurance hadn't calculated it. For this type of insurance, they probably have to wait until their children are seventy or eighty years old before they can get their money back. If interest and inflation are included, it is really a loss to grandma's family.
Zhao Xiaomei's policy tasks for this month have been completed, so Zhao Xiaomei decided to relax after get off work, go to the VCD shop to rent a few VCD discs, and watch them at home.
In the small shop by the side of the road, Zhao Xiaomei was carefully selecting VCD discs, and soon, several handsome faces came into Zhao Xiaomei's sight.
Looking at Zhou Yumin on the cover of the disc, Zhao Xiaomei couldn't help sighing softly: So handsome!
Looking at the other boys, they are also very good looking.
Just looking at these faces, Zhao Xiaomei decided to rent this box of Meteor Garden discs back.
In the evening, Zhao Xiaomei washed the fruit, turned on the TV and VCD player, and prepared to enjoy the good time of the weekend.
Unforgettable, seeing you for the first time... The opening song sung by Yu Chengqing sounded, instantly attracting Zhao Xiaomei's attention.
This song is quite nice. Zhao Xiaomei thought to herself.
A few minutes later, Zhao Xiaomei was attracted by the plot.
However, at this moment, the screen suddenly changed, and the image of Jerry Yan blowing his hair with a hair dryer suddenly appeared on the TV.
Zhao Xiaomei thought it was a plot, and stared at Yan Chengxu with straight eyes.
At this moment, Jerry Yan mentioned the advertisement for the puppy hair dryer.
Zhao Xiaomei was shocked: This is an advertisement!
No pop-up window, timely update!